Hahaha. Yes, I've totally skipped Halloween- one of the best holidays ever! People in other countries, American Halloween is an all out extravagantsa involving costumes for adults, kids, and sometimes small animals! Kids eat so much candy they get sick! Pumpkins decorate the area for weeks on end![No, we don't know why the pumpkins. Someone blamed it on the Irish. And uh..turnips]. Women wear revealing 'costumes'. Men dress in drag! Much alcohol is drunk and costume contests blanket the land. HALLOWEEN FREAKING ROCKS!
But oh yea...I was going to talk about working on your brand steadily throughout the year, building your inventory and product line, and then getting a big climax at Christmas and the post Christmas season, instead of just hoping Christmas will shore up your failing business, but I haven't been doing much this year.
I was almost going to close down, but then I realized that I needed to sell things to buy more beads to make things and then I would be in the same 'I have too much jewelry' place where I started.